Pearce IP's Administrative Assistant Jenny Likousis

Reem Abdalla

Marketing and Content Manager

Email: reem.abdalla@pearceIP.law
Tel: +61 (0) 2 9023 9988

Reem Abdalla is Pearce IP’s Marketing and Content Manager, bringing over 15 years of experience in strategic marketing, brand management, content creation, and graphic design, with her experience spanning the nonprofit, corporate, and agency environments.

Reem specialises in developing and executing multi-channel marketing strategies that blend creativity with data-driven insights. With a strong background in digital marketing, stakeholder engagement and design, she ensures consistent and impactful messaging across all platforms.

Before joining Pearce IP, Reem led national marketing initiatives for a large nonprofit organisation, streamlining strategies across multiple regions and managing high-profile campaigns. She has also worked across corporate and B2B sectors, combining strategic marketing with creative expertise to drive growth and audience engagement.

Passionate about marketing and design, Reem takes pride in crafting compelling marketing solutions that elevate brand presence and engagement.

Pearce IP Awards

Chambers and Partners

Global - Intellectual Property (2025)
Asia Pacific - Intellectual Property (2025)
Asia Pacific - Intellectual Property (2024)

Legal 500 Asia Pacific

Market Leading Intellectual Property Firm (2025)
Market Leading Intellectual Property Firm (2024)
Market Leading Intellectual Property Firm (2023)

Asia IP

Tier 3 for IP Proscecution (2024)
Tier 3 for IP Proscecution (2023)

IAM Patent 1000

Bronze for litigation (2023, 2022, 2021)
Bronze for prosecution (2024, 2023, 2022, 2021)

Australian Law Awards (Lawyers Weekly)

Finalist – Women in Law Awards – Boutique Diversity Firm of the Year (2022)
Finalist – Intellectual Property Team of the Year (2022)
Winner – Intellectual Property Team of the Year (2021)